Member Value Toolbox

Create an irresistible member value proposition and a complete marketing system to attract and retain members.

360° SURVEY

We’ll survey a focus group of your key members and document the results.
FACILITATED STRATEGY SESSION

We’ll facilitate a strategy session with your focus group to create your Value Proposition Scorecard™ and uncover the elements of your Member Value Proposition (MVP).
MEMBER VALUE PROPOSITION

We’ll help you to articulate an MVP that is compelling, appealing and highly credible.
STRATEGY, ROADMAP & ACTION PLAN

We’ll work with you to create your membership objectives, a strategy to achieve them and a roadmap and action plan to get there.
STRATEGY, ROADMAP & ACTION PLAN

We’ll work with you to create your membership objectives, a strategy to achieve them and a roadmap and action plan to get there.
MARKETING SYSTEM & COLLATERAL

We’ll work with you to create a plug and play marketing system to attract and retain members, and the collateral to support each element of the system.